Local Mobile Marketing
Connecting You to Google

Dominate Your Local Market

Get all the Local Customers You Want

If you’re a local business owner who relies on local customers, you need to pay attention to how the business of marketing is changing.

Old marketing methods are out dated.  Customers are finding you on the Internet through local searches.

Here are some facts:

  • There are an estimated 1 TRILLION web pages in the world.
  • 50% of small business don’t have a web site.
  • 78% of US households have 2 or more computers.
  • 82% of on line searches result in an offline action.

If you’re ready to embrace a new way of getting your customers you can benefit from all this.

Have You Claimed Your Google Places Page?Have you calimed your Google Places Page Yet?

Google knows consumers are looking on the Internet for products and services in their local area.  Over 30% of all searches include city, state, or zip code.  With that in mind and in an effort to serve their users, Google aggregated data for businesses so local searches would result in local listings.

Google created 49,884,000 Place pages for local businesses for local search.  And the pages are just sitting there waiting for owners to claim them.

Of all the pages Google created, only 3% of them have been claimed EVEN THOUGH the pages are already search engine optimized, indexed, mobile ready, and getting free traffic.

Without a web presence, a business just can’t compete in today’s market.  The good news about what Google has done is you now don’t have to have a web site – just claim your place page, set it up the right way, and then manage it.

At last count, there were about 2.6 billion local searches each month.  How many of those could have been potential customers for you?

Call Laura or Philip for more information.

Taking it Mobile

More facts:

  • There are over 5 billion cell phone users world wide.
  • There are only 1.8 billion Internet users world wide.
  • There are 51 million smart phones in the US alone.
  • The number of mobile Internet users has jumped from 42.5 million in July, 2008, to 69.5 million in January, 2010.
  • 78% of Smart phone users claim to text more than they make phone calls.

That’s all really good news for you.   BUT if you’re marketing to your customers using email campaigns you’re probably wasting time and resources.  The open rate for email is less than 20%.

Text messaging, on the other hand, is far more effective with an open rate of 95% or more.  Where would you rather spend your advertising dollars?

Now add the social piece.  The numbers for Facebook alone are impressive:

  • If   Facebook were a country, it would be the third largest in the world, behind China and India.
  • There are about 350 million users on Facebook.
  • 50% of Facebook users log in every day.

Now add in Twitter, Foursquare, Yelp, and all the other social media sites and the numbers become staggering.

The fundamental shift is in how people communicate and do business.  And they’re doing it with Smart phones over 50% of the time.

Call us for answers to your questions.

Local + Mobile = Customers = Sales

Where do we come in?

There is a lot to know in setting up and managing your local and mobile presence.  Most business owners don’t want to take the time to do it, never mind the time it takes to learn to do it right!

If you’re lucky enough to have an in house IT person, they might be able to do it for you.  But most small businesses just don’t have that resource available to them.  And most business owners want to work on their business, not learn one more new thing.

The solution is to hire somebody to connect your business to Google … and beyond.

Our basic package is to set up your business in:

  • Google Places
  • Bing
  • Yahoo

Our maintenance package includes (because just claiming your page isn’t enough to retain first page rankings):

  • Posting new reviews and citations (local directory listings)
  • Managing reviews and citations
  • Creating QR codes for display in your business
  • Setting up and managing mobile advertising campaigns
  • Creating mobile coupons and ads
  • Setting up Facebook Places

This is a fast changing environment we’re doing business in.  Every day there seems to be something else we need to know to compete effectively in the marketplace.  Even those of us who do the work sometimes struggle to keep up.

You need to pay attention to this.  This is not the future of business and marketing.  THIS IS NOW!

Call us to find out more. We want to see local business succeed and thrive.  Jumping in now will put you miles ahead of your competition.  Remember, only 3% of Google’s Place pages have been claimed.  You could be the first in your industry.

Our job is to connect you with Google!